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Building the commerce context layer for Southeast Asia

AI-native, multi-marketplace infrastructure for representing, operating, and discovering products across fragmented regional markets.

OmniCommerce starts with seller workflows, then builds the reusable context needed to operate across markets, languages, and platforms.

Meet the team

Marketplace operating depth + AI-native engineering

A founder team built for the next commerce infrastructure shift.

Josen George

CEO

  • 9 years at Amazon; APAC cross-border business leader & Singapore Board Director
  • Led US$850M+ APAC marketplace P&L
  • Built Amazon.sg and APAC cross-border channel 0 → 1

Vinay

CTO

  • 15+ years engineering mission-critical systems for global financial markets
  • Built and exited two ventures
  • Built real-time systems, AI agents & LLM workflows

We have built marketplaces. We have built AI products. Now we are combining the two.

The Problem

Commerce in Southeast Asia is fragmented by market, marketplace, language, and compliance. Most sellers still operate through disconnected tools and manual workflows.

  1. 01Execution stays fragmented
  2. 02Decisions lack market context
  3. 03Expansion complexity grows faster than leverage

What OmniCommerce Does

OmniCommerce turns fragmented seller inputs into execution, visibility, and discovery readiness.

Marketplace Representation

Localized listings, structured product content, and compliance-aware outputs.

Commerce Decisions

Pricing, promotion planning, and item-level profitability visibility.

Operational Execution

Inventory coordination, replenishment workflows, and cross-market operations.

Discovery Readiness

Clearer product metadata, local-language relevance, and stronger AI-assisted discovery readiness.

Why OmniCommerce

Seller workflows create value first. The deeper asset is the reusable regional commerce context built beneath every workflow.

As AI becomes workflow-ready and discovery shifts, Southeast Asia needs a region-specific layer built for its marketplace, language, and compliance complexity.

Regional expertise

Regional Focus

Built for six Southeast Asia markets where regional commerce complexity matters most.

  • Singapore
  • Malaysia
  • Indonesia
  • Thailand
  • Philippines
  • Vietnam